Growing up female is more challenging today than it was decades ago. When I was coming of age, most in my community lived similar lives—comparable homes, cars, and clothes. Aside from an occasional episode of Lifestyles of the Rich and Famous, our exposure to other worlds was limited. Today, girls peer into the daily lives of celebrities and influencers, leaving many with the impression that everyone else has more—more money, more friends, more beauty, more fun.
The comparison doesn’t stop there. In the past, if we weren’t invited to a weekend gathering, we might never have known. At most, we’d hear a passing mention at school on Monday. Now, however, with apps like Snapchat, TikTok, and BeReal, girls witness events as they happen—scrolling through pictures and videos of friends celebrating without them in real time. Everyone looks perfect, every moment curated, and the unspoken message is clear: You are missing out.
Generation Alpha, growing up entirely in the digital age, has access to tools and information unimaginable back in the 70s and 80s. While this abundance can be empowering, it also exposes girls to messages that can slowly erode their confidence and self-worth.
The Crisis of Identity
Middle school has long been remembered as one of life’s most difficult seasons. Early adolescence is a turning point when challenging questions arise: Who am I? Why am I here? Where does my value as a woman come from?
Adding to the pressure are mixed messages about where a young woman’s true worth lies. We may tell our daughters they are inherently precious because they are made in the image and likeness of God, but the culture tells them their value depends on their appearance and achievements, measured by the likes and followers they gain on social media. Virtues like honesty, integrity, and modesty are dismissed as outdated. Social media rewards more alluring and revealing posts, insidiously influencing how girls think, dress, and act.
The results are sobering. Generation Alpha is more anxious, confused, and depressed than any previous generation.
“In the war for the soul of our culture, woman is the battlefield and the teenage girl is Ground Zero.” – Eileen Love, founding employee of Endow
According to the National Institute of Mental Health, nearly 30% of girls aged 12–17 experience a major depressive episode—more than twice the rate of boys. Anxiety disorders affect an estimated 38% of girls, with 8% suffering from severe impairment. Behind the numbers lies a crisis of identity, fueled by anxiety, confusion, and loneliness.
In their landmark study The State of Religion and Young People, Springtide Research Institute confirms that many young women lack three essential anchors:
- A sense of purpose
- Adult mentorship
- Authentic friendships
Without these sustaining elements, it’s nearly impossible for them to withstand the invisible pressures of today’s social media-driven culture.
Faith Formation in Community
Yet in midst of this crisis, our Catholic Faith, encountered in a small group of their peers, offers a powerful antidote to the toxic elements of the environment. Through our work at Endow, we have seen the transformative and protective power of faith-based small groups. When girls gather to explore their God-given dignity and identity, they find truth, belonging, and purpose.
Endow’sTrue Genius Middle School Series offers young women an opportunity to wrestle with life’s big questions in a small group community led by a caring adult mentor. Through guided reflection, meaningful activities, and intentional conversation, girls discover that they are beloved daughters of God, with dignity that cannot be earned or lost. And once they begin to recognize their own dignity, they cannot fail to see it in others. Through the course of their study, fundamental truths about their inherent worth become engrained in their consciousness: a truth discovered is far more enduring than a truth one is told.
Equally powerful is the modeling that takes place within these groups. We learn our own dignity by experiencing it through others—women who see, affirm, and care for us. Just as infants learn their worth by gazing into a parent’s loving face, young women learn theirs by seeing authentic womanhood lived out before them.
“The world does not need what women have. It needs what women are.” – St. Teresa Benedicta of the Cross (Edith Stein)
Hope for the Future
The pressure of adolescence will continue to challenge young hearts. But when girls are rooted in their identity as beloved daughters of the one true King, supported by caring adult mentors, and surrounded by a solid tribe of their peers, they can withstand those pressures with confidence. Instead of seeking validation through endless scrolling, they can cultivate authentic face-to-face relationships that reflect God’s love. This is what it means to discover their true genius.
If you have wrestled with your own sense of worth or have a heart for guiding the next generation, consider leading an Endow youth study. You can help young women encounter their identity, grow in faith and ultimately discover their mission in life. By modeling authentic womanhood and reflecting their dignity back to them, you can inspire this new generation of “Alpha Females” to fulfill the infinite potential with which they were created.
Photo by Yustinus Tjiuwanda on Unsplash
